She’s a playin with the radio…~

will the caravan make a stop at The Caravan?

I believe that this is the first year of this “caravan.” I don’t remember anything like this last year or in years past. At least the A’s are trying something new to market themselves. And it also looks like this caravan event is geographically all over the Bay Area (SF, Walnut Creek, Fremont, Pleasanton, San Jose.) This can only be good…

for the A’s to reach out to “local” fans, make some connections with kids who’ll become fans of the team for life… and they don’t even schedule an even in their host city.

Why don’t they just take the goddamn name off the front of the road jerseys now? This A’s management team is f*#$%g unbelievable.

they’re able to do events outisde their normal cachement area (and inside the giants’).

maybe Good Deeds doesn’t count as marketing.

this is the most boring comment ever.

i might see i can get to the san francisco one and check it out, though, yknow, i do have work at that time

Oh well.

Swooney’s chat is on Wednesday! Don’t forget!

caravan (’ker-ə-ˌvan)

1 a: a company of travelers on a journey through desert or hostile regions

In marketing, something that ventures outside the narrow confines of its home area — since people in its home area are familiar with it (and in the case of a baseball team, have almost-daily exposure and access to it for half the year, whether they choose to take advantage of that easy access or not).

Do we want the A’s to expand their regional fan base as much as possible, which could lead to better TV and radio contracts and maybe even lead to them staying in the Bay Area, or do we want them to concentrate their marketing activities and “outreach” only in Oakland because that’s their home?

Fremont and San Jose aren’t the moon, for fuck’s sake, and San Francisco even less so. Nearly all of the A’s player appearances during the season take place in Oakland and other parts of the East Bay, so what’s the problem with an off-season caravan?

and I’m going to go to one of their little charity things. and I’ll be at the chat too, if the server doesn’t crash from the onslaught of fans. Sorta wish that Ellis was doing it, but beggars can’t be choosers…

On the 7th? I REALLY don’t want to pay, unless it’s for charity.